• September 22, 2023
  • AUDIENCEX
  • Programmatic
    Programmatic

    A Guide To Programmatic Advertising for Small Businesses

    Programmatic

    How To Reach Niche Communities with Programmatic Advertising

    Strategy

    Using Digital-Out-of-Home as a Performance Channel

    Strategy

    How Advertisers Can Use Convergent TV

    Programmatic

    What You Should Know About Digital Out-of-Home Advertising

    Programmatic

    Tips and Tricks for Mobile App Advertising

    Programmatic

    What You Need to Know About Bid Shading

  • Search
    Search

    Optimizing Your Paid Search Campaigns

    Paid Search

    What is Paid Search Marketing?

    Guides

    Integrating Search and Social Advertising

    Insights

    Webinar: Paid Search During COVID-19

    Programmatic

    Using Geofencing Ads & Geotargeting

    Insights

    5 Key Trends for Digital Advertising in 2020

    InsightsMarketingPaid SearchSocialTechnology

    The 5 Benefits of Programmatic Advertising

  • Social
    Social

    What Is Social Commerce and How Does It Work?

    The Purpose of Incorporating Paid Social into Advertising Strategies

    How Dark Social Could Be Impacting You

  • Strategy
    Strategy

    What Your Demand Generation Metrics Are Telling You

    7 Common Challenges Independent Advertising Agencies Face

    12 CTV Advertising Trends in 2023

  • Webinars
    Webinars

    Webinar – aX Roundtable: AI in Programmatic Advertising

    Webinar – Beyond Awareness: Digital Out-of-Home for Performance

    Webinar: Unified TV Marketing Across a Fragmented Landscape

  • Guides
    Guides

    Q4 2023: Holiday Marketing Performance Guide

    How To Build and Measure Brand Affinity

    How To Reach Niche Communities with Programmatic Advertising

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Insights

What Is Programmatic Marketing?

Increasing Programmatic Access to Small and Medium-Sized Businesses What is programmatic marketing? At its most basic, the term refers to...
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Programmatic

OTT Advertising: Frequently Asked Questions

OTT, or Over the Top advertising, and CTV advertising have both been gaining traction in the past few months as consumers...
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Guides

5 Steps to Prepare for the Loss of Third-Party Cookies

Starting in 2022, Google will remove third-party cookies from Chrome in an effort to protect the privacy of consumers. Since...
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Events & Webinars

Webinar: Programmatic Native Advertising Best Practices

As one of the most engaging channels in programmatic advertising, native is loved by advertisers because it allows brands to...
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Guides

The Top Targeting Tactics for 2021

Every consumer journey is different, and the path to making a purchase is not always the same. Some consumers buy...
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Insights

How Will Marketing Be Affected by the Loss of Third-Party Cookies?

Third-party cookies are a driving force behind many aspects of programmatic and digital advertising. Since Google announced that they will...
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Digital marketing trends for 2022
Programmatic

Digital Advertising Trends for 2021

If 2020 taught advertisers anything, it’s how to stay on our toes and navigate the many obstacles thrown our way....
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Events & Webinars

Webinar: Top Programmatic Targeting Strategies for 2021

Your campaign is only as good as your targeting strategy. Every consumer journey is different, and the path to making...
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Guides

The Beginner’s Guide to Connected TV Advertising

Television content is being consumed in more places now than ever before. From streaming YouTube on their smartphones to watching...
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Events & Webinars

Webinar: Programmatic Advertising without Cookies

Starting in 2022, Google will remove third-party cookies from Chrome in an effort to protect the privacy of consumers, but...
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Programmatic

The Definitive Guide to Digital Advertising

If you want to reach a wide audience, you need to go where your customers are — online. Programmatic marketing...
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Definitive Guide to Programmatic Advertising by AudienceX
Programmatic

The Definitive Guide to Programmatic Marketing and Programmatic Advertising

Digital programmatic marketing is one of the most dynamic fields to follow, and programmatic advertising is one of the most...
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NEWSLETTER

Recent Posts

  • A Guide To Programmatic Advertising for Small Businesses
  • High-Impact Ads: Definition, Uses and Examples
  • Exploring the Future of Audience Measurement
  • Q4 2023: Holiday Marketing Performance Guide
  • The Impact of Financial Advertising Regulations

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Programmatic

A Guide To Programmatic Advertising for Small Businesses

Creative

High-Impact Ads: Definition, Uses and Examples

Technology

Exploring the Future of Audience Measurement

Guides

Q4 2023: Holiday Marketing Performance Guide

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