• January 29, 2023
  • AUDIENCEX
  • Programmatic
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    Tips and Tricks for Mobile App Advertising

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    What You Need to Know About Bid Shading

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    Native Advertising and How to Use It Today

    Insights

    Increasing Access to Programmatic Technology

    Insights

    Programmatic Audio Advertising in This Moment

    Programmatic

    OTT Advertising: Frequently Asked Questions

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    Advertising without Third-Party Cookies: Frequently Asked Questions

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    Search

    Optimizing Your Paid Search Campaigns

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    What is Paid Search Marketing?

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    Integrating Search and Social Advertising

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    Webinar: Paid Search During COVID-19

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    Using Geofencing Ads & Geotargeting

    Insights

    5 Key Trends for Digital Advertising in 2020

    InsightsMarketingPaid SearchSocialTechnology

    The 5 Benefits of Programmatic Advertising

  • Social
    Social

    The Purpose of Incorporating Paid Social into Advertising Strategies

    How Dark Social Could Be Impacting You

    Everything You Should Know About Social Media Marketing

  • Strategy
    Strategy

    10 Strategies for Improving Your Bounce Rate

    Best Practices for Mapping the Customer Journey

    7 Effective Strategies for Holiday Advertising Campaigns

  • Webinars
    Webinars

    Webinar: Insights into Digital Advertising for 2023

    Webinar – CTV: The Under-Leveraged Channel for Growth

    Webinar: Finding the Right Holiday Audiences Through Meaningful Insights

  • Guides
    Guides
    Q4 Marketing 2022 Guide

    Q4 2022: The Performance Marketer’s Guide

    A Guide to Full Funnel Marketing

    How to Create a Multicultural Marketing Strategy

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Technology

Technology

The Impact of AI in Advertising

In recent years, advances in machine learning have enabled artificial intelligence (AI) technology to enhance core aspects of the digital...
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Insights

Increasing Access to Programmatic Technology

Programmatic digital advertising, which leverages technology to automate the process of buying and selling online advertising space, is consistently on...
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Programmatic

Webinar: Introduction to Programmatic Advertising

Looking for an overview of the programmatic advertising landscape? Our next webinar, Introduction to Programmatic Advertising, is just what you...
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Insights

Accelerating Your Digital Transformation Amidst Uncertainty

With the general uncertainty of what’s to come due to the global COVID-19 pandemic, there are more questions than answers....
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Insights

Unlocking New Revenue During Economic Downturns

Q1 of 2020 has taken a turn we never expected. Companies around the world are cancelling and postponing concerts, festivals,...
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Programmatic

How to Get Started With Buying Programmatic Advertising

Programmatic advertising accounted for nearly 85% of the digital display ad market in the United States this year and will account for about...
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Technology

AUDIENCEX Partners with Dstillery to Introduce Audience Insights

We are pleased to share that we recently announced a partnership with custom audience solutions company Dstillery. Through this partnership,...
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Guides

The Beginner’s Guide to Connected TV Advertising

Television content is being consumed in more places now than ever before. From streaming YouTube on their smartphones to watching...
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Programmatic

Webinar: Introduction to Pixel Tracking

Chances are you’ve heard the word “pixels” thrown around quite a lot, often without a lot of context as to...
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Insights

3 Steps to Accelerating Your Digital Transformation

The global COVID-19 pandemic has been an extraordinary catalyst for change in just a matter of months. It has fueled...
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Programmatic

Why Is Conversion Tracking Important?

The goal of advertising is to influence a target audience to take a specific action. The point at which the recipient...
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Insights

5 Key Trends for Digital Advertising in 2020

2019 was a year of change for the digital marketing industry. Facebook and Google continue to dominate the advertising industry...
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Programmatic

Tips and Tricks for Mobile App Advertising

Technology

The Impact of AI in Advertising

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The Purpose of Incorporating Paid Social into Advertising Strategies

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Webinar: Insights into Digital Advertising for 2023

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