• May 26, 2022
  • AUDIENCEX
  • Programmatic
    Programmatic

    Native Advertising and How to Use It Today

    Insights

    Increasing Access to Programmatic Technology

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    Programmatic Audio Advertising in This Moment

    Programmatic

    OTT Advertising: Frequently Asked Questions

    Insights

    Advertising without Third-Party Cookies: Frequently Asked Questions

    Programmatic

    Digital Advertising Trends for 2021

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    The Beginner’s Guide to Connected TV Advertising

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    Search

    What is Paid Search Marketing?

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    Integrating Search and Social Advertising

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    Webinar: Paid Search During COVID-19

    Programmatic

    Using Geotargeting & Geofencing in Advertising: The Basics

    Insights

    5 Key Trends for Digital Advertising in 2020

    InsightsMarketingPaid SearchSocialTechnology

    The 5 Benefits of Programmatic Advertising

    InsightsPaid SearchProgrammaticStrategy

    Combining Search and Display Advertising to Boost Conversions

  • Social
    Social

    Everything You Should Know About Social Media Marketing

    A Look at Influencer Marketing

    What is Snapchat Advertising?

  • Strategy
    Strategy

    The Keys to Optimizing Your Digital Audio Advertising

    The Benefits of Online Video Advertising

    Omnichannel Marketing vs Multichannel Marketing: Is One Better?

  • Webinars
    Webinars

    Webinar: Finding Synergy in Organic and Paid Social Strategies

    Webinar: Political Advertising in an Omnichannel Landscape

    Webinar: Contextual Targeting for a Cookieless World

  • Guides
    Guides

    Engaging with Your US Hispanic Audience

    Q4: The Performance Marketer’s Guide

    5 Steps to Prepare for the Loss of Third-Party Cookies

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Creative

Creative

Remember the User in User Experience

A creative specialization that blends design, empathy, and data, user experience (UX) is hardly a new discipline. However, it’s seen...
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Insights

Driving Consumer Engagement with High Impact Mobile Ads

As consumers spend more time on their mobile phones, advertisers are gaining more opportunities to reach them when they are...
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Insights

5 Key Trends for Digital Advertising in 2020

2019 was a year of change for the digital marketing industry. Facebook and Google continue to dominate the advertising industry...
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Insights

Creative Married to Data is the Marketer’s Best Tool

Advertising has always been associated with creative thinking and eye-catching visuals. Every year we discuss the best Super Bowl ads...
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Programmatic

AUDIENCEX Giving Back

In the midst of the COVID-19 pandemic, this National Nonprofit day is especially meaningful for the team at AUDIENCEX. We...
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Insights

CTR vs CPA: How to Determine The Right Success Metric for Your Campaigns

When setting up a new marketing campaign on any channel, one of the first items that needs to be identified...
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Insights

Changing Seasons and Shifting Creatives with Dynamic Content Optimization

As students head back to school, many marketers are already looking forward to refresh their ad creatives for the holiday...
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CreativeMarketingProgrammaticStrategy

How to Personalize Creative by Audience Segment

The practice of audience segmentation has been taken to new heights in recent years by programmatic media buyers who use...
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Recent Posts

  • Everything You Should Know About Social Media Marketing
  • Webinar: Finding Synergy in Organic and Paid Social Strategies
  • Native Advertising and How to Use It Today
  • Marketing Attribution and Why It’s So Important
  • Webinar: Political Advertising in an Omnichannel Landscape

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Social

Everything You Should Know About Social Media Marketing

Events & Webinars

Webinar: Finding Synergy in Organic and Paid Social Strategies

Programmatic

Native Advertising and How to Use It Today

Insights

Marketing Attribution and Why It’s So Important

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