So many brands are jumping on the native advertising bandwagon. As one of the most engaging channels in programmatic advertising, native seems to pop up in almost every campaign strategy conversation we have with our marketer and agency clients. And because there is so much talk around native, we get a lot of questions about how to optimize these campaigns so that they are most effective. So we decided to go straight to the source, and bring in one of our native partners, Taboola, to help answer some common questions about native advertising.
Ad Quality Advertising Attribution Awards Branding Connected TV Content Marketing Contextual Targeting CPG Creative CTV Data digital advertising Digital Audio Digital Marketing Digital Out-of-Home Display DSP Dynamic Creative Optimization Engagement GDPR marketing multichannel marketing Native Omnichannel OOH Out-of-Home Paid Social Media Performance Marketing Pixels Programmatic programmatic advertising programmatic audio Q4 Campaigns Reporting Retail Retention RTB SEM SEO social media types of programmatic advertising Video Viewability Webinar