AUDIENCEX is proud to announce that our own VP of Partnership Solutions, Danille Gale, has been selected as an honoree for Cynopsis’ 2022 Top Women in Media. The Top Women in Media Awards were established to celebrate capability, creativity, and collaboration among women who lead innovation in technology, entertainment, and media.
As an integrated marketing strategist with nearly a decade of experience in digital media, Danielle is certainly an innovator in the space. She has repeatedly led the charge in creating actionable and scalable performance strategies for numerous clients, rigorously evaluated market trends, and helped brands to challenge their preconceived notions of who their audiences are by interpreting and effectively leveraging data and insights. She has created omnichannel, data-centric, media campaigns for some of the world’s most recognizable brands, including BMW, Samsung, and GSK.
Danielle has also led early efforts in marketing for emerging verticals, including the cryptocurrency and blockchain sectors, developing powerful new tactics through detailed research to rapidly expand to vast new audiences. By strategically adjusting targeting and messaging, she has helped to lead the way in achieving significantly higher click-through rates and positive responses to creative for a huge array of clients in sectors that are frequently challenging, with complicated restrictions and evolving regulations to navigate. She has also taken initiatives to introduce clients to strategies leveraging Web3 innovations such as NFTs and early metaverse initiatives.
With a mindset that is focused on the future both in digital media and in society as a whole, Danielle embraces emerging tech and new channels and tactics, constantly considering what’s next and how it can best be leveraged to empower individuals, our team members, and all of our clients. We are proud to have her as a member of our leadership, as her values of innovation, focus on leading-edge technology, and performance-first approach embody many of our values at AUDIENCEX.
As a company, our culture stresses the importance of empowering and supporting all of our team members to achieve excellence and exceptional performance, both individually and as a team. By living these values daily, we ensure that our team is equipped to help our clients achieve and exceed their own performance goals at every step of every campaign. If you’d like to learn more about our culture, our team, and how our performance-first approach benefits our clients, please feel free to contact us.
We would like to extend our appreciation to Cynopsis for this recognition, as well as our sincere congratulations to all of this years’ incredible honorees. Cynopsis has reported that there were a record number of entries this year, underlining the competitiveness of the field and the significance which this honor holds. For more information about the awards and the honorees, you may visit the event page.