After graduating from the University of San Diego, Ali began her career working for LaTour Hotels & Resorts, where she executed a variety of digital initiatives including web projects, email marketing campaigns and social content creation and management. Ali then went on to obtain a Master’s in International Marketing at King’s College London, ahead of joining the team at AUDIENCEX as an Account Coordinator.
As an Account Director, Ali now oversees multiple campaign initiatives for our clients as well assists in team growth and development. Ali manages a variety of multi-channel accounts, working with clients to develop strategy and drive performance across Programmatic Display, Native, Video, SEM, and Social. She plays an active role in team training and support to drive client success.
During her time at AUDIENCEX, Ali has successfully executed complex projects and campaigns for brands such as TripAdvisor, 1-800-Flowers, Penguin Random House, City of Hope, and Yvolution.