Arwa works as an Account Manager at AUDIENCEX, following four years at Rocket Fuel where she helped develop the DSP platform in her Ad Operations role, as well as designing and implementing marketing campaigns for Agency and Brand clients as an Account Manager.
During her time at AUDIENCEX Arwa has partnered with numerous clients to help deliver high-performing campaigns – from awareness to direct response – and resulting in multi-million dollar revenues. Arwa has expertise across a broad range of verticals and has worked closely with multiple different brands, including Renaissance Periodization, Centerstage Advertising and Madden Media.
Arwa received her Bachelor’s degree in Biology from Cal State San Bernardino followed by a two year I.T. program at the University of Phoenix.