• September 24, 2023
  • AUDIENCEX
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    A Guide To Programmatic Advertising for Small Businesses

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    How To Reach Niche Communities with Programmatic Advertising

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    Using Digital-Out-of-Home as a Performance Channel

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    How Advertisers Can Use Convergent TV

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    What You Should Know About Digital Out-of-Home Advertising

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    Tips and Tricks for Mobile App Advertising

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    What You Need to Know About Bid Shading

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    Optimizing Your Paid Search Campaigns

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    What is Paid Search Marketing?

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    Webinar: Paid Search During COVID-19

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    Using Geofencing Ads & Geotargeting

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    5 Key Trends for Digital Advertising in 2020

    InsightsMarketingPaid SearchSocialTechnology

    The 5 Benefits of Programmatic Advertising

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    What Is Social Commerce and How Does It Work?

    The Purpose of Incorporating Paid Social into Advertising Strategies

    How Dark Social Could Be Impacting You

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    The Role Of Data Science in Advertising

    What Your Demand Generation Metrics Are Telling You

    7 Common Challenges Independent Advertising Agencies Face

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    Webinar – aX Roundtable: AI in Programmatic Advertising

    Webinar – Beyond Awareness: Digital Out-of-Home for Performance

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    Q4 2023: Holiday Marketing Performance Guide

    How To Build and Measure Brand Affinity

    How To Reach Niche Communities with Programmatic Advertising

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Programmatic

Leveraging the Power of Digital During an Economic Downturn

With the steady decline in the stock market and general uncertainty of what’s to come, many marketers are slowing down...
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Insights

5 Digital Strategies to Turn Q4 Holiday Shoppers into Brand Loyalists

Every year during Q4, marketers put all of their efforts into creating a strong holiday campaign that will deliver real...
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Insights

CTR vs CPA: How to Determine The Right Success Metric for Your Campaigns

When setting up a new marketing campaign on any channel, one of the first items that needs to be identified...
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Programmatic

Why Is Conversion Tracking Important?

The goal of advertising is to influence a target audience to take a specific action. The point at which the recipient...
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InsightsMarketingPaid SearchSocialTechnology

The 5 Benefits of Programmatic Advertising

The benefits of programmatic advertising expand as consumers spend increasingly more time online, making digital marketing a powerful tool for...
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  • The Role Of Data Science in Advertising
  • A Guide To Programmatic Advertising for Small Businesses
  • High-Impact Ads: Definition, Uses and Examples
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  • Q4 2023: Holiday Marketing Performance Guide

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Technology

The Role Of Data Science in Advertising

Programmatic

A Guide To Programmatic Advertising for Small Businesses

Creative

High-Impact Ads: Definition, Uses and Examples

Technology

Exploring the Future of Audience Measurement

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