• September 22, 2023
  • AUDIENCEX
  • Programmatic
    Programmatic

    A Guide To Programmatic Advertising for Small Businesses

    Programmatic

    How To Reach Niche Communities with Programmatic Advertising

    Strategy

    Using Digital-Out-of-Home as a Performance Channel

    Strategy

    How Advertisers Can Use Convergent TV

    Programmatic

    What You Should Know About Digital Out-of-Home Advertising

    Programmatic

    Tips and Tricks for Mobile App Advertising

    Programmatic

    What You Need to Know About Bid Shading

  • Search
    Search

    Optimizing Your Paid Search Campaigns

    Paid Search

    What is Paid Search Marketing?

    Guides

    Integrating Search and Social Advertising

    Insights

    Webinar: Paid Search During COVID-19

    Programmatic

    Using Geofencing Ads & Geotargeting

    Insights

    5 Key Trends for Digital Advertising in 2020

    InsightsMarketingPaid SearchSocialTechnology

    The 5 Benefits of Programmatic Advertising

  • Social
    Social

    What Is Social Commerce and How Does It Work?

    The Purpose of Incorporating Paid Social into Advertising Strategies

    How Dark Social Could Be Impacting You

  • Strategy
    Strategy

    What Your Demand Generation Metrics Are Telling You

    7 Common Challenges Independent Advertising Agencies Face

    12 CTV Advertising Trends in 2023

  • Webinars
    Webinars

    Webinar – aX Roundtable: AI in Programmatic Advertising

    Webinar – Beyond Awareness: Digital Out-of-Home for Performance

    Webinar: Unified TV Marketing Across a Fragmented Landscape

  • Guides
    Guides

    Q4 2023: Holiday Marketing Performance Guide

    How To Build and Measure Brand Affinity

    How To Reach Niche Communities with Programmatic Advertising

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Performance Marketing

Insights

5 Digital Strategies to Turn Q4 Holiday Shoppers into Brand Loyalists

Every year during Q4, marketers put all of their efforts into creating a strong holiday campaign that will deliver real...
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Programmatic

What Is an Independent Trading Desk?

For many businesses, finding and engaging with their online audience can be a major challenge. How can you reach your...
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Insights

Unlocking New Revenue During Economic Downturns

Q1 of 2020 has taken a turn we never expected. Companies around the world are cancelling and postponing concerts, festivals,...
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Programmatic

Leveraging the Power of Digital During an Economic Downturn

With the steady decline in the stock market and general uncertainty of what’s to come, many marketers are slowing down...
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Insights

3 Steps to Accelerating Your Digital Transformation

The global COVID-19 pandemic has been an extraordinary catalyst for change in just a matter of months. It has fueled...
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Insights

Driving Consumer Engagement with High Impact Mobile Ads

As consumers spend more time on their mobile phones, advertisers are gaining more opportunities to reach them when they are...
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Insights

Accelerating Your Digital Transformation Amidst Uncertainty

With the general uncertainty of what’s to come due to the global COVID-19 pandemic, there are more questions than answers....
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Events & Webinars

Virtual Roundtable: Data & Inventory Trends during COVID

After an unprecedented economic downturn that affected much of the world in the first two quarters of 2020, many marketers...
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Marketing

What Is Performance Based Digital Marketing?

If you are looking for a results-driven strategy for your digital advertising, performance marketing could be your answer. This approach...
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Insights

How Prospecting and Retargeting Contribute to Successful Programmatic Advertising Campaigns

Every consumer journey is different, and the path to making a purchase is not always the same. And this has...
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Programmatic

What is Multichannel Marketing?

Given the variety of screens and devices every consumer uses on a daily basis, marketers trying to capture the attention...
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Programmatic

DSP Programmatic Buying Guide

Choosing the Best Demand Side Platform DSP programmatic buying can be difficult to navigate. Choosing the best demand side platform...
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NEWSLETTER

Recent Posts

  • A Guide To Programmatic Advertising for Small Businesses
  • High-Impact Ads: Definition, Uses and Examples
  • Exploring the Future of Audience Measurement
  • Q4 2023: Holiday Marketing Performance Guide
  • The Impact of Financial Advertising Regulations

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Programmatic

A Guide To Programmatic Advertising for Small Businesses

Creative

High-Impact Ads: Definition, Uses and Examples

Technology

Exploring the Future of Audience Measurement

Guides

Q4 2023: Holiday Marketing Performance Guide

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