As consumers spend more time on their mobile phones, advertisers are gaining more opportunities to reach them when they are...
Social media is one of today’s most popular methods of communicating and sharing information. That’s why many businesses have chosen...
Consumers are spending more time on their phones now than ever before. According to eMarketer, the average person spent 3...
When setting up a new marketing campaign on any channel, one of the first items that needs to be identified...
2019 was a year of change for the digital marketing industry. Facebook and Google continue to dominate the advertising industry...
The new year is a time to start fresh—it’s a time to reflect on the previous year, take note of...
While many marketers are in the midst of holiday campaign madness, some are beginning to look ahead to next year....
In this guide, we will break down campaign goals into three buckets—awareness, acquisition, and driving traffic—and offer some specific digital...
As students head back to school, many marketers are already looking forward to refresh their ad creatives for the holiday...
Advertising has always been associated with creative thinking and eye-catching visuals. Every year we discuss the best Super Bowl ads...
The practice of audience segmentation has been taken to new heights in recent years by programmatic media buyers who use...
At AUDIENCEX we are fully committed to the pursuit of exploring new technology solutions that will enhance and elevate the...