• March 22, 2023
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Connected TV

Events & Webinars

What’s Next for CTV Advertising?

As many people cut the cord and switch from traditional television to connected TV, new opportunities are opening up for...
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Guides

The Beginner’s Guide to Connected TV Advertising

Television content is being consumed in more places now than ever before. From streaming YouTube on their smartphones to watching...
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Programmatic

CTV Retargeting: Driving More Conversions from Connected TV

Connected TV (CTV) is top of mind for many marketers today. When the world shut down in March amid the...
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Programmatic

What Is Connected TV Advertising?

Connected television (CTV) advertising is making its way to the forefront of effective marketing campaigns. Although people are using more...
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Insights

Your Audience is Watching. Drive Results with CTV.

In the midst of this COVID-19 pandemic, television content is being consumed more now than ever before. From streaming YouTube...
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Programmatic

Leveraging the Power of Digital During an Economic Downturn

With the steady decline in the stock market and general uncertainty of what’s to come, many marketers are slowing down...
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Insights

Unlocking New Revenue During Economic Downturns

Q1 of 2020 has taken a turn we never expected. Companies around the world are cancelling and postponing concerts, festivals,...
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Insights

5 Key Trends for Digital Advertising in 2020

2019 was a year of change for the digital marketing industry. Facebook and Google continue to dominate the advertising industry...
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InsightsMarketingPaid SearchSocialTechnology

The 5 Benefits of Programmatic Advertising

The benefits of programmatic advertising expand as consumers spend increasingly more time online, making digital marketing a powerful tool for...
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InsightsMarketingProgrammatic

Shattering Expectations in Connected Television Advertising

Marketer inclusion of connected television into their media mixes is a curious tale. Gone are the days when campaigns can...
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InsightsMarketingProgrammatic

Why 2017 Will Be the Biggest Year Yet for Programmatic TV

The television remains the most prominent and influential screen in the home, and TV advertising is about to get a...
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  • 10 Crucial User Engagement Metrics You Should Be Measuring
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Marketing

Brand Marketing: How To Break Through the Noise

Strategy

10 Crucial User Engagement Metrics You Should Be Measuring

Events & Webinars

Webinar: Unified TV Marketing Across a Fragmented Landscape

Strategy

How Advertisers Can Use Convergent TV

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