Third-party cookies are a driving force behind many aspects of programmatic and digital advertising. Since Google announced that they will...
In the midst of this COVID-19 pandemic, television content is being consumed more now than ever before. From streaming YouTube...
As social media continues to play a larger and larger role in the life of a typical consumer, it’s important...
Looking for an overview of the programmatic advertising landscape? Our next webinar, Introduction to Programmatic Advertising, is just what you...
AUDIENCEX is pleased to share that we have been named a finalist in the AdExchanger Awards, in the category of...
Brand marketing is the process of designing and promoting a unique image of a business or product in the minds...
Choosing the Best Demand Side Platform DSP programmatic buying can be difficult to navigate. Choosing the best demand side platform...
The practice of audience segmentation has been taken to new heights in recent years by programmatic media buyers who use...
Apple is set to release iOS 14.5 this week, so it’s important to prepare for the new privacy updates ASAP....
Marketers are often expected to be wizards, conjuring results from ethereal & evaporating resource pools. To thrive, they must not...
With the proliferation of programmatic audio, podcasts, and streaming radio, the way we listen to content is ever changing. By...
Consumers are shifting to connected TV (CTV) and streaming services in bigger numbers than ever before. The global pandemic only...