Jem De Villa

Performance Campaign Manager

Jem is a Performance Campaign Manager at AUDIENCEX. She has a background in account management, strategic media planning, and ad operations having worked with various types of businesses, from start-ups to global brands such as PepsiCo and Dyson. She graduated with a degree in Fine Arts majoring in Visual Communication, which led her to craft social creative assets using her skill in graphic design at the early start of her career. This blossomed into a love for digital advertising that was honed during her time at Mindshare Philippines and Wpromote. A recent LA transplant, she hopes to learn more about analytics to bring data-driven insights to all stages of the media buying process from planning to reporting.