Jason has over a decade of experience in full-funnel marketing operations. He has worked client side in verticals like healthcare, retail energy and financial services, and in agency roles ran national campaigns for retail clients like Bed Bath & Beyond, Tractor Supply Company, BJ’s Wholesale, Bassett Furniture and Kirkland’s Home. On the programmatic front, Jason has certifications in six demand-side platforms, is routinely finding new ways to maximize incrementally and awareness and is passionate about eliminating fraud and waste. Jason believes that best marketing comes from building well-supported and educated teams, understanding customers and making sure marketing channels collaborate, rather than compete, with one another.