Managed Service

ABOUT OUR SERVICES

For marketers with complex goals, needing intelligent, integrated solutions, our Managed Service is your multi-channel media arm, piloting your digital campaign from pixels to projections. We offer strategic plans with clearly defined KPIs and customized reporting, as well as a dedicated account and ad operations manager, consistently monitoring and optimizing your campaigns.

Communications Planning

Following a detailed analysis of your existing communication activity, we deploy a series of steps that enable us to construct a powerful, multi-channel framework for your campaign. First, we assess the competitive landscape, analyze positioning and messaging, and acquire a rigorous understanding of your various audiences. This work shapes our strategic approach moving forward, enabling us to make informed and actionable decisions around tactical execution, from channel-mix to budgetary allocation, with the goal of accelerating both short and long-term business growth.

Account Management

Our account management teams are relentlessly focused on driving sustainable and scalable performance. Through on-going and real-time analysis of campaign data and performance, coupled with rigorous and highly granular reporting, we ensure that campaign goals are both achieved and exceeded and that we are building lasting partnerships with our customers.

Programmatic Display

The sheer volume of data generated daily across the business spectrum, along with the pressure on marketers to create ever-more conversions with ever-shrinking budgets, can cause anyone hoping to effectively reach their audience to lose heart. But it gives AUDIENCEX a distinct advantage. We work with multiple Demand Side Platforms (DSPs), including Rocket Fuel’s programmatic marketing platform, to connect marketers with consumers at every key moment of influence to optimize media spend, engage, up-sell, and retarget consumers across addressable, programmatic channels, including display, video, mobile, and social – simultaneously and in real time.

Search

Every AUDIENCEX PPC campaign is subjected to rigorous analysis, customization, optimization, measurement, and refinement, according to our proprietary methodologies, that maximize your online market reach and ROI. Our Google AdWords-certified paid search team uses custom bid-management software to increase meaningful site traffic by identifying and targeting the keywords most relevant to the online consumer.

Social

Social media enables brands to build multi-faceted consumer engagements while gaining a deeper insight into audience behaviors. AUDIENCEX takes full advantage of the power of Facebook, Instagram, Twitter, LinkedIn, as well as influencer campaigns, to achieve the kind of brand visibility and customer engagement that guide consumer behavior throughout the purchase funnel. We also implement sophisticated audience segmentations, develop and design content, and deliver real-time campaign optimization to continuously elevate campaign performance.

Social

Social media enables brands to build multi-faceted consumer engagements while gaining a deeper insight into audience behaviors. AUDIENCEX takes full advantage of the power of Facebook, Instagram, Twitter, LinkedIn, as well as influencer campaigns, to achieve the kind of brand visibility and customer engagement that guide consumer behavior throughout the purchase funnel. We also implement sophisticated audience segmentations, develop and design content, and deliver real-time campaign optimization to continuously elevate campaign performance.

Programmatic Native

Your end users want to engage with relevant native content as part of a unique overall experience. Our Programmatic Native tools serve ads on an impression-by-impression level, leveraging real-time data and allowing marketers to parcel their spend based on parameters that include geographic location, device, language, contextual and behavioral cues, conversion activity, and much more. Combine the contextual integration of native advertising with the precise, audience-specific targeting that performance marketers have come to expect from their programmatic display campaigns.

Programmatic Native

Your end users want to engage with relevant native content as part of a unique overall experience. Our Programmatic Native tools serve ads on an impression-by-impression level, leveraging real-time data and allowing marketers to parcel their spend based on parameters that include geographic location, device, language, contextual and behavioral cues, conversion activity, and much more. Combine the contextual integration of native advertising with the precise, audience-specific targeting that performance marketers have come to expect from their programmatic display campaigns.

SEO

Data-driven search engine optimization lets AUDIENCEX boost client visibility among the results of all the major search engines (think Google, Yahoo, and Bing). Tactical SEO initiatives touch upon everything from content creation and ongoing content implementation, to keyword implementation within a web page’s metadata. Our objective is to deploy innovative SEO techniques across your marketing landscape to ensure that you’re optimally poised for growth.

SEO

Data-driven search engine optimization lets AUDIENCEX boost client visibility among the results of all the major search engines (think Google, Yahoo, and Bing). Tactical SEO initiatives touch upon everything from content creation and ongoing content implementation, to keyword implementation within a web page’s metadata. Our objective is to deploy innovative SEO techniques across your marketing landscape to ensure that you’re optimally poised for growth.

Data

Using data to identify the common attributes of users, we create look-a-like audiences that extend your brand’s message to relevant crowds, or target them with appropriate messaging even after they’ve left your site. We’ll provide insight into your target’s purchasing intent, and even use data to deploy affinity sites that let brand partners engage your audience for prospecting or remarketing initiatives.

Data

Using data to identify the common attributes of users, we create look-a-like audiences that extend your brand’s message to relevant crowds, or target them with appropriate messaging even after they’ve left your site. We’ll provide insight into your target’s purchasing intent, and even use data to deploy affinity sites that let brand partners engage your audience for prospecting or remarketing initiatives.